Wednesday, June 9, 2010

Gross Law Firm Happiness

Vermont is hosting a conference on Gross National Happiness adapted from the efforts in Bhutan which got me thinking...what if law firms measured their performance on a Gross National Happiness scale rather than profits per partner? The American Lawyer's A-List touches on this notion but it's a very superficial touch and ignores all of the small-mid size firms that probably do a better job of it. Here are brief notes adapted for firms to The 9 Dimensions of Gross National Happiness below to get the juices flowing.

How does your job measure up?


1) PSYCHOLOGICAL WELL-BEING Assesses the degree of satisfaction and optimism in individual life. A high degree of satisfaction can build morale within the firm and encourage a greater level of participation in the community and with clients (free PR). Psychologically satisfied attorneys are more likely to spread the good word about their firm (think recruiting) and deliver higher quality service (ideally you want to keep the client satisfied!). Firms can impact this dimension with efforts like a structured mentor program, employing a diverse work force (affinity programs), and regular pro bono efforts.

2) HEALTH Measures the effectiveness of health policies, with criteria such as self-rated health, disability, patterns of risk behavior, exercise, sleep, nutrition, etc. Examples might include: office pantry supplied with healthy options instead of sweets and caffeine, internal meetings built around healthy activities- for example, I know of a small firm that conducts its partner retreats while hiking.

3) USE OF TIME The use of time is one of the most significant factors in quality of life, especially time for recreation and socializing with family and friends. A balanced management of time is evaluated, including time spent in traffic jams, at work, in educational activities, etc. Work-life balance is a well-worn topic in law firm culture. Consider efforts like working remotely, implementing bring your child to work day and vital maternity/paternity programs.

4) COMMUNITY VITALITY Focuses on relationships and interactions in communities. Again, pro bono efforts, association activity, etc. The key is a top-down approach to these efforts so that everyone in the firm understands that these activities are important to the firm's management.
5) EDUCATION Takes into account several factors such as participation in formal and informal education, development of skills and capabilities, involvement in children’s education, values education, environmental education, etc.

6) CULTURE Evaluates local traditions, festivals, core values, participation in cultural events, opportunities to develop artistic skills, and discrimination due to religion, race or gender.

7) ENVIRONMENT Measures the perception of citizens about the quality of their water, air, soil, forest cover, biodiversity, etc. The indicators include access to green areas, system of waste management, etc.

8) GOVERNANCE Assesses how the population views the government, the media, the judiciary, the electoral system, and the police, in terms of responsibility, honesty and transparency. It also measures involvement of citizens in community decisions and political processes. Is management approachable? Are the mentor/protegee pairs successful? Is the leadership strong?

9) STANDARD OF LIVING Evaluates individual and family income, financial security, the level of debt, employment security, the quality of housing, etc.

Monday, June 7, 2010

It's always somebody's Birthday

How will you connect? Every birthday I receive a handful of advertisements from businesses that have managed to get hold of my special digits. Generally,these are glorified advertisements: "10% off on your birthday" or "come visit us (and spend money) on your special day". This leads me to wonder...since a birthday is such a personal thing, the one day in the year that you are allowed to celebrate life with reckless abandon by sticking your face in a plateful of frosting and cake or indulging in some exotic and fruity libation or going on a spending spree to replace old socks and underwear, why don't businesses bother to personalize their offer a little more. Naturally, for the consumer market their is only so much personalization that can be cost-effectively accomplished but for boutique shops or professional services it seems like an ideal opportunity to connect in a memorable way with your clientele.

Find a partner in the community. Give a restaurant or spa discounted or trade services in exchange for gift certificates to send to your elite customers on their big day. You could be the hero lest their friends and family forget.

Spend a little dough on dough. Donuts or pastries are a relatively inexpensive way to brighten some one's morning...drop them off in person and you've really gone the extra mile.

Send a hand-written note or card. Least expensive but perhaps the most memorable option is a surefire way to stand out. People seem to have forgotten the potency of pen and paper.

Cute Cats won't make you dumb, Attending College won't make you smart

From the Wall Street Journal: Does the Internet Make You Dumber? Does the Internet Make You Smarter?

To answer questions with more questions: Does reading a holy book make you more spiritual? Does going to college make you more educated? Does shopping at Whole Foods make you healthier? It's all about intention. What do you want the Internet to do? I bet it can help you achieve either option.

Thursday, June 3, 2010

South San Francisco's Rigel Pharmaceuticals announces changes

Dolly Vance assumes the title general counsel and executive vice president of Corporate Affairs. For the full line-up:  http://www.prnewswire.com/news-releases/rigel-pharmaceuticals-names-raul-rodriguez-president-95303394.html